THE BRAND DIG
A brand dig gives you clarity, direction, and a step-by-step action plan. In a guided, fast-moving session, we uncover the identity underneath your business, translate it into language your customers instantly feel, and align it with your marketing efforts.
Alignment that transforms your marketing.
Uncover what that separates you from every competitor.
IDENTITY
PERSONAS
Clarify what makes you the obvious choice over your competitors.
Define the customer you serve and the messages that move them to buy.
OVERVIEW:
In the first 3 hours we take your team through a brand experience that provides RADICAL ALIGNMENT between your people.
In the second 3 hours, we’ll map out action steps with your owner or marketing lead. Others from the first session may stay or wrap up.
One week later we produce the Brand Dig Guide that takes your company through a brand transformation that connects to your customers and prospects.
WHAT YOU'LL LEAVE WITH:
A crystal-clear, brand statement that you can articulate with confidence.
A defined brand position that sets you apart from your competition.
Fully developed customer personas with buying triggers.
Your first set of Drumbeat Statements—the phrases that help you become famous.
Momentum with your teams all moving towards the same goal and vision.
POSITIONING
READY TO DIG?
Contact: ryan@diginstandout.com
DIG IN. STAND OUT.